behavioral intelligence infrastructure

Consumer
Closeness.
Measured.

clique captures what no data broker, survey, or social platform can — authentic behavioral signals revealing how close your customers are to your brand, and exactly what moves them.

$148b

Spent globally on engagement tools in 2025

$36b

US brands spend on customer data & insights in 2025

first of its kind

Triggers engagement, measures and optimizes closeness


the problem

brands spend billions on attempting to understand their consumers and still don't know what actually matters to them

existing tools measure reach, impressions, purchases not closeness. They track behavior, not what drives it. the signals brands rely on aren't revealed with tools, it's infrastructure.

retail media & data brokers

purchase signals, demographic profiles, and attention data tell you what happened — not why, not how close, not what will make them stay or leave.

surveys & measurement platforms

opinion data is performative. people say what they think you want to hear. surveys measure declared intent — not lived behavior, not real emotional depth.

social & engagement platforms

ai accelerates infinite content on platforms built for performative behavior — competing for clicks and attention, not generating depth of real consumer understanding.

no infrastructure was ever built to measure and optimize
how people actually grow closer.

solution

closeness is not a feeling. it's a measurable progression.

clique is the first measurable b2b infrastructure for real human closeness converting authentic group behavior into decision grade intelligence brands have never had access to.

01

trust

how consistently consumers rely on and believe in your brand over time

02

frequency

the cadence and rhythm of authentic engagement between brand and community

03

emotional depth

the quality and intensity of what consumers actually feel and express

04

continuity

the progression of the relationship — growing closer or quietly drifting away

how it works

two data sources.
one intelligence layer.

two streams of behavioral data — one generated inside consented communities, one from your own customer data — converge into intelligence that moves the needle.

clique social intelligence

  1. brands trigger engagement inside new or existing targeted customer groups
  2. test and learn in real time from community captured insights
unified
intelligence

b2b data intelligence

  1. drag and drop your data files
  2. clique works with company's uploaded data format turning complex data (videos, images, voice messages, text) into metrics (vectors) to create ready-use training data

ai-powered daily
intelligence

our intelligence model is trained on fresh daily proprietary data, producing insights no third-party model can replicate because no one else has this data.

real-time
at scale

decision-grade intelligence on your targeted customer groups in real time not quarterly reports, not survey lag, not second-hand data from brokers.

consented
& authentic

every behavioral signal is generated through authentic engagement from consented users not scraped, inferred, or purchased from third parties.

market opportunity

a gap in a market spending at scale.

brands are already spending billions across the exact categories clique replaces with data that actually explains the relationship, not just the transaction.

$148b global spend in 2025

brands spend on tools to drive and measure engagement

across buy attention, activate users, and measure behavior — every dollar spent on engagement infrastructure, none of it designed to trigger and measure closeness.

$36b us brands in 2025

spent on customer data and insights infrastructure

across retail media, data brokers, and measurement platforms — none of which trigger, engage, and measure the closeness that actually predicts ltv, churn, and growth.

none of them trigger, engage, and measure closeness.

that's the gap clique was built to fill — lead and own.

for brands

intelligence brands can act on. now.

brands trigger engagement with their customers and pay for consumer intelligence they can't get anywhere else — in real time, at scale, with measurable confidence.

predict and prevent churn

identify customers drifting away before they leave — using closeness signals that surface months before behavioral and purchase data shows any change.

identify your next best customers

find communities exhibiting the closeness patterns of your highest-ltv customers — before they convert — and reach them with precision.

maximize marketing roi

test messages, offers, and campaigns against consented control groups — and ship only what the behavioral data says will land, with measurable confidence.

enhance customer lifetime value

understand what drives closeness in your most valuable segments — and optimize product, communication, and experience decisions around what actually works.